What Does the Color of a Container Tell You?

At ports or logistics hubs, thousands of containers in a wide range of colors—red, blue, yellow, gray—can be seen. But do these container colors mean anything, or are they simply for aesthetics? In this article, Lacco Logistics will help you decode the meaning and role of container colors in the global transport and logistics industry.

Do container colors have meaning?

Container colors are not randomly chosen. Besides branding purposes, color can also reflect usage, cargo type, or operating environment.

Shipping line brand identity

Many carriers choose specific signature colors to help identify their containers worldwide. For example:

• Maersk: light blue – a globally recognized brand color.
• CMA CGM: dark navy or white.
• ONE (Ocean Network Express): uniquely stands out with bright magenta pink.

You can refer to some brands and shipping lines that have chosen distinctive colors for their standout containers below.

Cargo classification or operational zones

Some companies or ports classify containers by color to make them easily identifiable:

• Red: often used for containers carrying hazardous materials.

• White or light-colored: helps reflect heat – suitable for perishable goods (food, pharmaceuticals).

• Gray or olive green: commonly used for long-term storage or in harsh environmental conditions.

How color affects container usage efficiency?

Color is not just about branding—it impacts:

• Internal temperature: Light colors absorb less heat, crucial for containers carrying temperature-sensitive goods.
• Container maintenance: Dark colors may better hide dirt or surface scratches after long use.

Does color affect customs or shipping procedures?

From a legal and customs procedure perspective, the color of a container does not directly affect the clearance process. However: Some specialized containers, such as reefers (refrigerated containers) or tank containers (used for transporting liquids), often have distinctive colors for easy identification. In certain cases, authorities may prioritize inspecting containers with unusual colors if they suspect they contain high-risk goods.

Classifying cargo based on container color can help individuals, import-export businesses, or logistics companies easily remember and distinguish cargo types. When combined with the container number, this color coding enhances quick identification across multiple shipments. As a result, it helps avoid confusion and facilitates smoother, more efficient handling and management of containers.

Container color is more than a design choice. It reflects branding, functionality, operational environments, and sometimes helps ensure cargo safety during transit. If you’re looking for international freight solutions, customs clearance support, or container leasing, feel free to contact Lacco Logistics – your trusted logistics partner in Vietnam.

For more information, please contact:

- Email: info@lacco.com.vn 

- Hotline: 0906 23 55 99

- Website: https://lacco.com.vn